Dive into latest strategies and handy tips for developing and promoting a small business online.

  • Is bulk SMS marketing still a thing in 2023?

    Is bulk SMS marketing still a thing in 2023?

    The short answer would be, yes, SMS (Short Message Service) marketing is still a widely used and effective marketing strategy in 2023. Since bulk SMS marketing involves sending promotional messages or alerts to customers’ mobile phones through text messages—this type of marketing is rather fruitful, and here is why. Bulk SMS marketing statistics and benefits […]

  • Unpacking the Top Chatbot Types and Platforms for Messenger Marketing”

    Unpacking the Top Chatbot Types and Platforms for Messenger Marketing”

    The brand-new world of messenger marketing! With over 2.8 billion monthly active users across messaging apps, it’s hardly a surprise that businesses of all sizes are jumping on the chatbot bandwagon. Messenger marketing is rapidly becoming a go-to strategy for businesses looking to engage with customers, drive sales, and streamline communication. And with the rise […]

  • Marketing automation vs CRM

    Marketing automation vs CRM

    What is better for a marketing agency? Let’s say you want to manage your own clients or your clients’ leads, CRM software plays a paramount part in any marketing agency workflow. Obviously, since they are an extension of their client’s businesses, the process of generating, managing, and nurturing leads, is predominantly attributed to a CRM […]

  • Marketers can leverage these social media channels in 2023 and win

    Marketers can leverage these social media channels in 2023 and win

    It’s all about social media marketing today, isn’t it? It is, but some platforms do better than others. As a business owner, it’s vital to be on your audience’s favorite social channels and platforms. Let’s say you’re selling walkers for seniors, it’s safe to skip on your Snapchat business account, where only around 3.7% of […]

  • Website builder for artists and small business owners: Which is right for you?

    Website builder for artists and small business owners: Which is right for you?

    Looking to create a website, but not sure where to begin with all this? I know for a fact that there is a bottomless sea of website builders out there, each with its own strengths and weaknesses.  However, in this article, I’d like to take a look at some of my personal favorites.  Website builders […]

  • Mobile marketing for small businesses

    Mobile marketing for small businesses

    Mobile marketing is an essential part of any small business’s marketing strategy. Smartphones are becoming more accessible and more people can go on the internet, so it’s only logical for small businesses to take advantage of this growing trend. I’d like to go over some major small business mobile marketing strategies that business owners and […]

  • GPT 3 AI chat bot

    GPT 3 AI chat bot

    In the latter months of 2022, it was literally the talk of the online business world! Everyone is freaking out: Is the GPT-3 chat bot going to end the careers of the content creators like you and me? It’s too early to give a definite answer, but I have some thoughts on this one. In […]

  • QR codes for small business

    QR codes for small business

    Building your own small business is no easy task, and marketers and business owners are constantly on the lookout for new things that can help improve certain business processes. One such thing is a QR codes for business purposes. In this article, we’ll go over the notion of a QR code and how to use […]

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